“PRESS RELEASE
The new Salt of the Earth Press children’s book, “My Name is Butterfly” educates about the life-cycle of Monarch butterflies with a sense of wonder and discovery.

Shell Lake, WI – Thursday, June 30, 2011 – While children may find butterflies and their early life as caterpillars exciting to stumble upon in the garden, “My Name is Butterfly” will leave them with a new sense of these fascinating creatures. Mary Ellen Ryall writes and Stevie Marie Aubochan-Mendoza illustrates this beautiful little book that educates as it immerses the reader in the life of the Monarch butterfly.
The book was inspired by a butterfly birth the author witnessed in her own gardens several years ago in Mining, WI. “My Name is Butterfly” tells the story of a young girl who stumbles upon a Monarch caterpillar in her garden one summer day. From
there, she and the reader learn about the life-cycle of the Monarch as well as how to maintain a garden habitat that will keep these amazing creatures coming back year after year.
The Monarch butterfly itself is perhaps the most well-known butterfly of North America, but is also threatened by habitat loss. Deforestation in their overwintering grounds in particular has led to drastic reductions in the population. The Happy Tonics Monarch Butterfly Habitat in Shell Lake, WI as spearheaded by the author to benefit the migrating Monarchs and educate the public.
“My Name is Butterfly” is available through Amazon for online purchase, Happy Tonics Visitors Center for the Monarch Butterfly Habitat in Shell Lake, WI and the Visitors Center in Minong as well as at My Favorite Things in Shell Lake, WI.
The author Mary Ellen Ryall grew up n Saratoga Springs, NY. In pursuit of butterflies, she worked and traveled in South America in the 1970s. In the 1980s Ryall completed the Master Gardeners Program, University of the District of Columbia, and
became involved with community gardens. Living in southern Maryland in the 1900s, she wrote about the environment and founded Happy Tonics. Ryall moved to Wisconsin in 2000, graduating from the Woodlands Wisdom Nutrition Project at
Lac Courte Oreilles Ojibwa Community College in 2003.
The illustrator Stevie Marie Aubochan=Mendoza lives with her family outside the glitz and glamour of Las Vegas, NV. She is inspired by the dusty, desert landscape and the secrets that it holds. When she isn’t painting dinosaurs and dragons, she
loves having tea parties and playing in the dirt with her young daughter.
For more information about “My Name is Butterfly,” please visit http://saltpress.com or contact Happy Tonic at
(715) 468-2097 or visit them on the Internet at www.happytonics.org
NOTES: Cassandra Thompson was the girl model for the book. She has been a monarch butterfly advocate since her early years. Cassie grows milkweed for the monarch. I felt it was important that the story have a real butterfly girl in the story. She reminds me of Alice in Wonderland.
REVIEWS:
“What a wonderful, wonderful book!” Judy Ford, WI, USA and Mexico
“The little butterfly book is just darling. The text is smooth, informative and easy to comprehend. The illustrations are so sweet and the colors really pop.”
Ronnie Hohos, Fitchburg, MA , USA
“Thank you for the opportunity to own your sweet, informative butterfly book.” Gloria Thue, Spooner, WI
“Thank you for the lovely words! It means a lot to me that you like my artwork and I’m honored to be a part of your book. I started it while pregnant and finished it with my daughter sleeping in the next room so the butterfly will always have a special meaning for me now. I think what you’re doing is wonderful and I’m glad you can touch the world with your words and help people appreciate such beautiful creatures.” Stevie Marie Aubuchon-Mendoza, Las Vegas, NV, USA
“GOT YOUR BOOK TODAY AND I READ IT. I LOVE IT AND THE CHILDREN WILL LOVE IT. I HOPE EVERY ELEMENTARY SCHOOL GETS ONE.” Eunie Smith, Miami FL
“What a wonderful, wonderful book! Published!!! Hooray!!” by Judy Ford, Iron River, WI